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Local Business Schema in SureRank

This Feature Is Part of Pro Plan

The Local Business Schema in SureRank helps search engines understand important details about your business. By adding structured data, you can make your business eligible for rich results in Google Search, such as enhanced listings with your business name, address, contact details, opening hours, and customer reviews.

This schema is especially useful for:

  • Restaurants, cafés, and bakeries
  • Retail stores and showrooms
  • Service-based businesses (plumbers, electricians, agencies, consultants)
  • Clinics, salons, gyms, and wellness centers
  • Offices and brick-and-mortar businesses

Adding a Local Business Schema can improve your visibility in local search results and Google Maps. It helps potential customers quickly find key information like your location, business hours, phone number, and directions directly in Google Search, which can increase trust, foot traffic, and inquiries.

Creating a Local Business Schema

Follow the steps below to add and configure the Local Business Schema using SureRank.

  • Click on the Add Schema button.
  • A popup will appear. From the dropdown menu, select Local Business Schema.
  • Click on the Add Schema button to create the Local Business Schema.
  • Once created, the Local Business Schema configuration page will appear, containing two tabs:
    • Properties
    • Display Conditions

Properties Tab

Basic Business Information

Field NameDescriptionRequired
Schema TitleAdd a custom title for internal reference. This will not appear on the frontend or search engines.No
Business TypeSelect the most relevant business type from the drop-down. If your business type is not listed, select Local Business.No
Business Name*Enter the official name of the business.Yes

Business Address

Field NameDescriptionRequired
Street AddressStreet address of the business.No
CityCity where the business is located.No
State/RegionState or region of the business.No
Postal CodePostal or ZIP code of the business.No
CountryCountry where the business is located.No

Geographic Coordinates

Field NameDescriptionRequired
LatitudeLatitude of the business location.No
LongitudeLongitude of the business location.No

Contact & Online Details

Field NameDescriptionRequired
Phone NumberContact phone number of the business.No
Business URLWebsite URL of the business.No
Business EmailContact email address of the business.No

Opening Hours (Repeatable Section)

Field NameDescriptionRequired
Day of WeekSelect day from drop-down (Monday to Sunday).No
OpensOpening time of the business.No
ClosesClosing time of the business.No
Add New ButtonAdd additional opening hour entries.–

Branding & Media

Field NameDescriptionRequired
Business SloganShort tagline or slogan of the business.No
Business LogoLogo of the business (image URL).No
Business ImageImage representing the business.No
Add New ButtonAdd additional business images.–

Additional Properties

Field NameDescriptionRequired
Main Entity of PageMarks the business as the main content of the webpage.No

Display Conditions Tab

  1. Display On: Select where you want the Local Business Schema to appear (Required field).
  2. Do Not Display On: Define where the schema should not be applied.

Verifying the Schema

Once you have configured the schema, verify its correctness using one of the following tools:

This ensures your structured data is properly configured and eligible for rich results in search engines.

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