Page Level SEO Warning: No Subheadings Found on This Page

SureRank detected that this page does not contain any subheadings (H2, H3, etc.). “Page does not contain at least one subheading.”

This guide will help you understand why subheadings matter for SEO and how to fix this issue.

What’s the Problem

Subheadings (H2, H3, H4…) structure your page content and help both users and search engines understand your content hierarchy. Without subheadings:

• Your content may look like a wall of text, making it harder for visitors to read.
• Search engines may struggle to understand your page’s topic and relevance.
• Opportunities for ranking in featured snippets or rich results may be lost.
• Page SEO performance may be lower than that of competitors who use proper headings.

Why This Matters

1. Improved Readability: Subheadings break content into digestible sections.
2. SEO Benefits: Search engines use headings to understand content structure and context.
3. User Engagement: Visitors can scan headings to quickly find relevant sections.
4. Accessibility: Screen readers rely on headings for navigation.

How to Fix It

Step 1 – Identify Where Subheadings Are Needed

• Review your content and find logical sections or topics.
• Each section should ideally have one subheading (H2), with optional smaller headings (H3, H4) as needed.

Step 2 – Add Subheadings

• Using the WordPress Block Editor (Gutenberg):
  1. Select the paragraph where a subheading should appear.
  2. Click the “+” button and choose Heading.
  3. Set the heading level (H2 for main sections, H3/H4 for sub-sections).
• Using Page Builders (Elementor, Beaver Builder, etc.):
  1. Add a Heading element to the section.
  2. Choose the appropriate heading level (H2 recommended for main sections).
  3. Repeat for all major sections of your content.

Step 3 – Use Keywords Naturally

• Include your target keyword or related terms in at least one subheading, if it fits naturally.
  

Step 4 – Save and Recheck

• Save or publish the page.

Step 5 – Verify with SureRank

• Edit the page in WordPress.
• Click the SureRank icon in the top-right corner of the editor.
• Select Analyze – this will open the Analyze tab, showing a list of Page Checks.
• Once the changes are made, the SureRank page-level check will automatically run and update the status.
• If editing the page using a Page Builder, please save your changes in the editor before refreshing the checks.

Best Practices for Subheadings

• Always start with H2 for main sections; use H3/H4 for subsections.
• Keep headings clear and descriptive.
• Avoid keyword stuffing, make them readable and natural.
• Limit each page to 3–10 subheadings depending on content length.